According to Greg Brockman (@gdb), conversation branching is now live in ChatGPT, enabling users to create and explore multiple conversation threads from a single prompt. This new feature allows users and businesses to manage divergent discussion paths more efficiently, improving workflow and content management within AI-powered customer service, education, and content creation platforms (source: Greg Brockman, Twitter, Sep 5, 2025). The rollout of conversation branching addresses a key user need for tracking and revisiting different dialogue scenarios, paving the way for more advanced multi-turn interactions and unlocking new business opportunities for companies leveraging ChatGPT in their operations.

According to Greg Brockman (@gdb), GPT-5 has been updated to exhibit a warmer and friendlier conversational style, aiming to improve user engagement and satisfaction. This development is expected to enhance practical applications in customer service, virtual assistants, and AI-driven content creation, making interactions more natural and approachable (source: Greg Brockman, Twitter). For businesses, the friendlier GPT-5 model presents new opportunities to build stronger brand-customer relationships and streamline communication in sectors where empathetic AI responses drive value.

According to @elevenlabsio, the company has launched Eleven v3, their most advanced AI text-to-speech (TTS) model to date, offering unprecedented expressive range for synthetic voices. This development demonstrates significant progress in natural language processing and voice cloning, enabling businesses to deliver more engaging and human-like audio experiences in applications such as audiobooks, virtual assistants, and content localization. The practical business impact includes reduced production costs and faster turnaround for voice content, opening new opportunities in digital media, customer service, and international markets (Source: ElevenLabs Twitter, June 27, 2025).